MarcoInvest Innovation Award

The MarcoInvest Innovation Award, a Marco de Canaveses City Council initiative, aims to highlight innovative projects with a potential social and economic impact on the region.

PARDAIS® was one of the highlights and took home the Innovation Award in the Corporate category,  an achievement that reflects the company’s commitment to promoting and educating about the use of granite through creative approaches such as the Pardais Academy action.

This award is not just a trophy, but a tribute to the work of PARDAIS® and its team, who contribute to demonstrating the commitment to the best service and quality in every stone processed.

 

About PARDAIS® and its Successful Initiative: PARDAIS ACADEMY

PARDAIS® is not just a brand; it is already an active agent of innovation in the market. With the creation of the PARDAIS® ACADEMY project, the company implemented an innovative strategy to promote the sector through educational workshops focussed on the early stages of new projects for architects and project managers.

PARDAIS® ACADEMY was conceived to create an environment where local and international architects, landscape architects, project managers and companies can acquire new skills and boost the use of PARDAIS® products in their activities.

The interactive and practical methodology allows participants to get actively involved, facilitating the application of knowledge in real business contexts.

With this initiative, PARDAIS® demonstrates that innovation is not limited to technology, but also to creative ways of relating to the market and partners.

This project has been an example of how the company manages to unite the valorisation of the local sector with the strengthening of its customer bases.

 

Impact of PARDAIS® ACADEMY on the Local Business Sector

PARDAIS® ACADEMY has had a remarkable impact on the local sector, creating a movement of continuous training that is directly reflected in business practices. Each workshop promoted by the Academy offers knowledge that is essential for architects and professionals, raising the level of competitiveness and the adoption of innovative solutions.

By strengthening participants’ skills and networks, PARDAIS® ACADEMY also increases the likelihood of the brand’s products being used in the sector, generating value not only for the company but also for the local economy. With each session held, the Academy builds a path of innovation and growth for both PARDAIS® and the companies involved.

The positive impact of this initiative is felt on several fronts, from increasing the visibility of local companies to strengthening the spirit of cooperation and innovation in Alpendorada and Marco de Canaveses. This strategy reinforces PARDAIS®’s commitment to social responsibility and sustainable growth.

Recognising Employees and Partners in the Realisation of PARDAIS ACADEMY

The success of PARDAIS® ACADEMY is,  above all, the result of the joint work of a dedicated team committed to innovation. The company is keen to emphasise the fundamental role of each member: André Vieira, Rafaela Soares and Catarina Moreira, José Martinho and Pedro Ferraz are names that, along with others, contribute daily to making this project a benchmark.

The Academy’s success is also strengthened by its partnership with Novva Marketing, represented by Francisco Freitas,  which offers strategic support to maximise the reach and effectiveness of PARDAIS® actions.

Each employee is an essential pillar in the realisation of PARDAIS®’s mission to enhance granite products. The MarcoInvest award is therefore a tribute to each person who, with creativity and commitment, contributes to the success of PARDAIS®.

The Future: How PARDAIS® Inspires Innovation

PARDAIS® winning the Innovation Award is not only a milestone for the company, but (perhaps) an inspiration for the local sector. PARDAIS® ACADEMY reflects the brand’s ongoing commitment to the evolution and sustainable development of the local economy, encouraging other companies to look for innovative solutions.

This recognition opens up new possibilities for the company, which will continue to invest in initiatives that generate value and drive innovation. PARDAIS® is proud to be an example of success and to be part of a community that believes in transformation through innovation and working together.